Fascination platinum blonde! – Blondes know – Blonde isn’t just a hair color, it’s a way of life. But like the wearers themselves, blonde hair has special requirements. That's why the No Yellow Shampoo .07 Crystal gently cleanses and cares for cool, blond hair and gives it an elegant, shimmering crystal shine. The sunflower extract contained in No Yellow Shampoo .07 Crystal inactivates free radicals caused by UV radiation. The color protection complex thus ensures that color pigments are retained for much longer and color stability is increased. Moisturizers care for hair and scalp.